For the first time, the Aspen Art Museum will allow artists featured in its annual ArtCrush gala, one of the art world’s most prestigious events, to keep a portion of profits generated from the night’s auction.
More than 50 artworks were donated for the 19th edition of the event by contemporary artists including Jonathan Lyndon Chase, Allison Katz, Emma McIntyre, Shota Nakamura, and Marina Perez Simao. The ArtCrush Gala, slated for August 2nd, is the museum’s largest annual fundraiser, generating support for the museum’s exhibitions and educational programs. In celebration of the Aspen Art Museum 45th anniversary, the artists for the first time have been invited to retain up to 30% of the proceeds from their works sold during the auction.
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“As an artist-founded institution, artists are centered within all we do, and the fulfilment of our mission depends on their trust,” Nicola Lees, the museum’s director, said in a statement shared with ARTnews. “This year’s outstanding ArtCrush auction is a testament to the remarkable artists and supporters within our community…and we invite artists to retain a portion of the proceeds of their donated works, thereby promoting continuity, equitability, and sustainability. It is a policy we will be proud to implement long into the future.”
In the lead-up to the gala, the ArtCrush 2024 Auction Exhibition will be on display at the museum starting July 17. For the first time, the museum is partnering with Design Miami to include an array of design works in the auction, broadening the scope of the event.
Christie’s, the museum’s auction partner, will conduct two auctions for the event. The first will be a live auction during the gala, led by Adrien Meyer, Christie’s global head of private sales and co-chairman of Impressionist and modern art. The second auction will take place virtually, with online bidding opening on Christie’s website on July 25.